Graduate Research Papers

Availability

Open Access Graduate Research Paper

Abstract

Many factors are diminishing the reimbursements hospitals receive from private (corporate) and public (Medicare and Medicaid) sources. To remain competitive while dealing with these factors, medical centers have begun looking for alternative funding sources to make up for lost revenues. Supplemental funding is needed to advance patient care, conduct innovative research, and educate the next generation of healthcare workers. The purpose of this study is to conduct a comprehensive literature review to explore how healthcare systems across the country are thinking about philanthropy and implementing strategic development practices to gain and retain grateful patients and community donors to ensure the ongoing longevity and success of healthcare.

Year of Submission

2013

Degree Name

Master of Arts

Department

Department of Health, Recreation, and Community Services

First Advisor

Rodney Dieser

Comments

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Date Original

2013

Object Description

1 PDF file (58 pages)

Language

en

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