Open Access Graduate Research Paper
Communication in education -- Case studies; Television in education; Case studies;
The purpose of this study was to analyze the impact and effectiveness of a student video news project that was initiated in the fall of 1998 as the result of receiving a McElroy Trust Fund grant. A secondary purpose was to determine whether the student video news production was more effective than the traditional approach where the principal used the public address system. Three questionnaires were used to solicit input from school staff and students. The staff was surveyed in the spring of 1999 and 2000 whereas students were surveyed in December 1999 after one year of production. Results were conclusive that the student video news production was more successful in year two than in year one in 1) informing, 2) educating and 3) entertaining viewers. Also approximately four-fifths of all staff and students surveyed indicated that the student video news production was more effective than the principal communicating to students via the public address system.
Year of Submission
Master of Arts
Department of Curriculum and Instruction
Division of Educational Technology
Sharon E. Smaldino
1 PDF file (22 leaves)
©2000 John Kennedy Wickham
Wickham, John Kennedy, "Case study : the KJEF student video news" (2000). Graduate Research Papers. 1932.