Graduate Research Papers
Availability
Open Access Graduate Research Paper
Abstract
According to McGraw Hill Inc., the average cost of an industrial sales call has now reached $150. For direct mail, over the past five years, postage rates alone have increased 80% for first class postage and 70% for bulk mail. Add to this the substantial increase in type, print, paper and labor cost, and it is easy to see that direct mail is becoming less and less affordable.
Year of Submission
1987
Degree Name
Master of Arts
Department
Department of Curriculum and Instruction
First Advisor
Roger A. Kueter
Date Original
1987
Object Description
1 PDF file (35 leaves)
Copyright
©1987 Diana Johnson
Language
en
File Format
application/pdf
Recommended Citation
Johnson, Diana, "Considerations and preplanning in the initial establishment of telemarketing training" (1987). Graduate Research Papers. 2631.
https://scholarworks.uni.edu/grp/2631
Comments
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