Product Distribution And Service Support Strategy Linkages: An Empirical Validation

Authors

Arvinder P.S. Loomba, University of Northern IowaFollow

Document Type

Article

Keywords

After-sales service, Empirical studies, Logistics, Marketing channels, Physical distribution management, Services marketing

Journal/Book/Conference Title

International Journal of Physical Distribution & Logistics Management

Volume

28

Issue

2

First Page

143

Last Page

161

Department

Department of Management

Original Publication Date

3-1-1998

DOI of published version

10.1108/09600039810221694

Recommended Citation

Loomba, Arvinder P.S., "Product Distribution And Service Support Strategy Linkages: An Empirical Validation" (1998). Faculty Publications. 3876.
https://scholarworks.uni.edu/facpub/3876