Dissertations and Theses @ UNI
Availability
Open Access Thesis
Keywords
Campoy, B Justin Sanhueza--Exhibitions; Exhibition catalogs;
Abstract
Contemporary American Culture retains many quandaries from the past. We often think we have evolved and advanced beyond previous generations, and this is folly because much of what we find disdainful about the past remains with us today, simply in different guises. This thesis asks the questions: What aspects of our American society do we overlook and often ignore? Have we avoided change simply because it is inconvenient and arduous, or because change is difficult, especially self-initiated change? What can we learn about ourselves today by examining the past? Each painting in this thesis has a previously existing source image taken from an advertisement. Advertising illustrates our core materialistic values, our lowest common denominator. Translating these advertisements into large-scale paintings proposes that we have not evolved beyond more base times. These advertisements come from the 1950s and on into the new millennium revealing that, to use a tired cliche, "the more things change, the more things stay the same." In fact, advertisers have simply become more cunning with their craft. Making these advertisements into large-scale paintings illustrates that the ideas represented expand beyond simple product advertisements. The paintings deconstruct these advertisements illustrating a more real understanding of the advertisers' methods. These methods continue to aim at the disdainful aspects of our society that we have retained from the past. It is not the duty of the artist to tell people how to think, rather the artist conveys to the public how he or she thinks so that individuals may evaluate their own thought processes. It is in the interest of all society to understand their true surroundings-understanding and awareness stir the thought process and therefore incite change as well.
Year of Submission
2002
Degree Name
Master of Arts
Department
Department of Art
First Advisor
Crit Streed
Second Advisor
Frje Echeverria
Third Advisor
Jeffrey Byrd
Date Original
2002
Object Description
1 PDF file (7 leaves)
Copyright
©2002 B. Justin Sanhueza Campoy
Language
en
File Format
application/pdf
Recommended Citation
Campoy, B. Justin Sanhueza, "Strategies Against Architecture" (2002). Dissertations and Theses @ UNI. 2284.
https://scholarworks.uni.edu/etd/2284
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Comments
The source material included 12 photographic slides.
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