Rod Library Faculty Publications

Document Type

Conference

Journal/Book/Conference Title

SLA Annual Conference 2019

Abstract

Problem/Need: How can I make a one-shot library instruction session for an undergraduate marketing research course more relevant and more interesting for the students and the librarian?

Solution: Draw on the techniques used by health sciences librarians (PICO, etc.), but reverse the PICO approach in order to create multidimensional scenarios to use when demonstrating library resources for these marketing research students.

Department

Rod Library

Comments

Poster Presentation at the SLA Annual Conference 2019 in Cleveland, Ohio.

Original Publication Date

6-2019

Repository

UNI ScholarWorks, University of Northern Iowa, Rod Library

Copyright

©2019 Jim Kelly

Date Digital

6-2019

Language

en

File Format

application/pdf

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