Stigmas and Filter Bubbles: How the Russian Misinformation Campaign in the 2016 U.S. Presidential Campaign Links to Stigma Communication

Abstract

The spread of so-called “fake news” reveals one dark side of the democratization of information brought about through social media. In this case study, we examine how the spread of misinformation in social networks can not only share false narratives but can also communicate stigma. Our analysis demonstrates that content from the Russian IRA’s 2016 online ads targeting the U.S. Presidential Election contained all four elements of stigma communication identified by Rachel Smith (2007).

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Iowa Journal of Communication

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Anderson, Jenn and Moody, Kyle (2020) "Stigmas and Filter Bubbles: How the Russian Misinformation Campaign in the 2016 U.S. Presidential Campaign Links to Stigma Communication," Iowa Journal of Communication: Vol. 52: No. 2, Article 5.
Available at: https://scholarworks.uni.edu/ijc/vol52/iss2/5

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