Abstract
Many studies have employed the use of Kenneth Burke's framing methodology to explain a plethora of communication events. Few, however, track changes in those frames. Of those studies tracking frame changes, none articulate how those changes happen through Burke's frames of transition. This essay uses previous scholarship and Burke's transition frames to explain framing of the 2009-2012 budget crisis at the University of Northern Iowa. Stake holders at UNI were faced with huge deficits and were forced to make cuts to remain financially solvent. Instead of framing the issue in the comic frame where the budget would have been seen as a mistake all needed to learn from, the administration used the didactic frame forcing stakeholders into comic, tragic, and satirical frames. The author argues doing so has put further stress on the crisis and, in order to attain a more agreeable outcome for all stakeholders, they must go through the grotesque frame to achieve the comic corrective frame again.
Journal Title
Iowa Journal of Communication
Volume
45
Issue
2
First Page
155
Last Page
175
Language
en
File Format
application/pdf
Recommended Citation
Young, Joshua E.
(2013)
"Burkean Framing of the University of Northern Iowa Budget Crisis,"
Iowa Journal of Communication: Vol. 45:
No.
2, Article 6.
Available at:
https://scholarworks.uni.edu/ijc/vol45/iss2/6
Copyright
©2013 Iowa Communication Association
