Die Anwendung Von Desktop Publishing (DTP) In Amerikanischen Werbeagenturen

Authors

Mike L. Klassen, University of Northern IowaFollow
Mark Rappaport, Northwestern University
Gerhard A. Wührer, University of Northern Iowa

Document Type

Article

Journal/Book/Conference Title

der markt

Volume

30

Issue

1

First Page

8

Last Page

13

Department

Department of Marketing

Department

Department of Finance

Original Publication Date

3-1-1991

DOI of published version

10.1007/BF03031845

Recommended Citation

Klassen, Mike L.; Rappaport, Mark; and Wührer, Gerhard A., "Die Anwendung Von Desktop Publishing (DTP) In Amerikanischen Werbeagenturen" (1991). Faculty Publications. 4548.
https://scholarworks.uni.edu/facpub/4548