Information Search And Efficiency Of Consumer Choices Of New Cars Country-Of-Origin Effects

Authors

Paul ChaoFollow
Pola B. Gupta, University of Northern Iowa

Document Type

Article

Journal/Book/Conference Title

International Marketing Review

Volume

12

Issue

6

First Page

47

Last Page

59

Department

Department of Marketing

Original Publication Date

1-1-1995

DOI of published version

10.1108/02651339510102958

Recommended Citation

Chao, Paul and Gupta, Pola B., "Information Search And Efficiency Of Consumer Choices Of New Cars Country-Of-Origin Effects" (1995). Faculty Publications. 4305.
https://scholarworks.uni.edu/facpub/4305