Faculty Publications

Influence Of Curriculum Quality And Educational Service Quality On Student Experiences: A Case Study In Sport Management Programs

Document Type

Article

Keywords

Curriculum quality, Educational service quality, Loyalty, Perceived value, Satisfaction, Sport Management education

Journal/Book/Conference Title

Journal of Hospitality, Leisure, Sport and Tourism Education

Volume

18

First Page

81

Last Page

91

Abstract

Building upon the American Customer Satisfaction Index model, the current study initially explored the influence of educational quality of Sport Management programs (including curriculum quality and educational service quality) on student educational evaluation. The results of confirmatory factor analysis show that four major dimensions of curriculum quality in Sport Management education, and five dimensions of educational service quality. The results of structural relationship model indicated that the influence of curriculum quality and educational service quality first leads to a change in students' perceived quality; this change in perceived quality further directly impact loyalty and indirectly impact loyalty via satisfaction.

Department

Department of Kinesiology

Original Publication Date

6-1-2016

DOI of published version

10.1016/j.jhlste.2016.04.001

Repository

UNI ScholarWorks, Rod Library, University of Northern Iowa

Language

en

Link to Full Text

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