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Data-Based Decision Making and Digital Transformation
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Description
Analyzing data is now a core decision support task to many businesses as they try to derive value from multiple, diverse data sources. The digitization of business activities has led to an explosive growth in data. "Big Data" has increased the need for business analytics. This major change has increased managers' need to understand the possibilities of these technologies and their application in a variety of areas including financial services, manufacturing, retail, pharmaceuticals, healthcare and government. This book is targeted to busy managers and MBA students who want to grasp the basics of data analytics and business intelligence. -- Provided by the publisher
Document Type
Book
ISBN
9781631576584
Publication Date
2018
Publisher
Business Expert Press
City
New York
Department
Department of Management
Object Description
92 pages : illustrations ; 23 cm
Language
en
Recommended Citation
Power, Daniel and Heavin, Ciara, "Data-Based Decision Making and Digital Transformation" (2018). Faculty Book Gallery. 465.
https://scholarworks.uni.edu/facbook/465