Content Analysis of Gender Stereotypes on The Powerpuff Girls and Pokemon

Authors

Michael Drahaus, University of Northern Iowa
Terin Stanfley, University of Northern Iowa
Anita Opat, University of Northern Iowa
Joshua Susskind, University of Northern IowaFollow

Document Type

Research Paper

Abstract

The current study assessed whether the characters in two popular children's cartoons, The Powerpuff Girls and Pokemon, were portrayed in gender stereotypical, neutral or counter-stereotypical manners. Whereas Pokemon was slightly more stereotypical in nature in comparison to The Powerpuff Girls, neither of them were gender stereotypical over all.

Publication Date

2001

Journal Title

Conference Proceedings: Undergraduate Social Science Research Conference

Volume

5

Issue

1

First Page

35

Last Page

37

Copyright

©2001 by the University of Northern Iowa

Language

en

File Format

application/pdf

Publisher

University of Northern Iowa

City

Cedar Falls, IA

Recommended Citation

Drahaus, Michael; Stanfley, Terin; Opat, Anita; and Susskind, Joshua (2001) "Content Analysis of Gender Stereotypes on The Powerpuff Girls and Pokemon," Conference Proceedings: Undergraduate Social Science Research Conference: Vol. 5: Iss. 1, Article 10.
Available at: https://scholarworks.uni.edu/csbsproceedings/vol5/iss1/10