Females may consider personality in potential romantic partners more than men do, and men may consider physical appearance more than females do (Berscheid, Dion, Waister, & Waister, 1971). Forty- two males and forty-five females evaluated the physical attractiveness of pictures, profiles (short descriptions of personal attributes such as participation in activities, interests, and personality traits), and combinations of pictures and profiles on a scale of+ 3 (very attractive) to -3 (very unattractive). Overall, negative information, whether a picture or a profile, had more of an effect on the evaluations. Women placed a slightly greater emphasis on the profiles than men did.
Conference Proceedings: Undergraduate Social Science Research Conference
©1999 by the University of Northern Iowa
University of Northern Iowa
Cedar Falls, IA
Buck, Tracy A.; Knight, Alexander D.; Natvig, Amanda C.; Sherburne, Katherine J.; and Harton, Helen C.
"Priorities in Basic Attraction: Appearance versus Personality,"
Conference Proceedings: Undergraduate Social Science Research Conference: Vol. 3:
1, Article 9.
Available at: https://scholarworks.uni.edu/csbsproceedings/vol3/iss1/9