I say, they say: effects of providing examples in a question about multitasking
examples, open-ended questions, question wording, Questionnaire design, respondent multitasking
International Journal of Social Research Methodology
In this study, we examine the effect of providing examples in the responses to a question about multitasking. Respondents were randomly assigned to one of the three experimental conditions: the first group received one set of examples (watching TV or watching kids), the second group received a different set of examples (walking or talking with someone else), and a final group received no examples. The experiment was embedded in a state-wide dual-frame telephone survey in the United States (N = 1,761). The results of the study show that providing examples did not affect the number of non-survey activities indicated by respondents. However, the examples did affect the activities reported by them, with activities listed as examples being more likely to be reported.
Original Publication Date
DOI of published version
UNI ScholarWorks, Rod Library, University of Northern Iowa
Aizpurua, Eva; Park, Ki H.; Heiden, Erin O.; and Losch, Mary E., "I say, they say: effects of providing examples in a question about multitasking" (2020). Faculty Publications. 394.