•  
  •  
 

Document Type

Article

Abstract

Brewer, Kelley, and Jozefowicz (2009) used data from the late 1990s to the early 2000’s in order to determine what made a movie a success at the box office. I replicate their study using data from 2014 to 2018. Ex ante, production budget, critical reviews, horror and comedy movies were all significant at the one percent level. Ex post, the same variables plus number of screens, summer and holiday release, star power, and word-of-mouth were significant at the one percent level.

Publication Date

Spring 2019

Journal Title

Major Themes in Economics

Volume

21

Issue

1

First Page

71

Last Page

83

Copyright

©2019 by Major Themes in Economics

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Language

en

File Format

application/pdf

Included in

Economics Commons

Share

COinS
 
 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.