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Abstract

In this paper, I explore how an Instagram posting reveals an individual's identity by studying the relationship between the intentions of an Instagram post and the attributions of intentions other users provide. Using Attribution Theory, I analyze the attributions provided by 16 participants in an online survey and compare them to my original intentions. I present results from a thematic analysis by categorizing themes that emerged from the online survey. Based on my data, I evaluate how social media, particularly Instagram, has changed society's perceptions of identity formation. This study provides evidence that Instagram users are moving toward presenting filtered identities and that other users can pick up on what others are trying to display.

Journal Title

Iowa Journal of Communication

Volume

49

Issue

2

First Page

182

Last Page

190

Language

en

File Format

application/pdf

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