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Abstract

This study is a historical documentation of the recent trends of financialization, mainly to ascertain whether these trends are confirmation that financialization plays a pivotal role in the game market in the midst of the global economic crisis in the early 21st century. The major focus will not only be on capital flow but also on financing, which means that the paper is to map out the way in which the Asian game industry has been part of the transnationalization process in order to fully understand the nature of globalization. Eventually, it examines whether the financialization of the online game industry has challenged the old form of cultural dominance by a few Western countries in the midst of neoliberal globalization.

Journal Title

Iowa Journal of Communication

Volume

42

Issue

1

First Page

23

Last Page

44

Language

en

File Format

application/pdf

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